MatthewDaleDesign
Freelance Senior Designer
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PEPSI MAX - MANGO DRINK LAUNCH

THE BRIEF: Create the new Pepsi Max mango launch assets to feature on a full train station takeover.

MY ROLE: Head of Design - Art direction, Illustration, Print design, Motion/Digital Design
SOFTWARE: Illustrator, Indesign, Photoshop, After Effects

AGENCY: EG+ Worldwide London

Creating the mango illustrations

Creating the mango illustrations

Creating the Pepsi Max mango can and bottle graphics

Creating the Pepsi Max mango can and bottle graphics

3D render of the new Mango cans

3D render of the new Mango cans

New campaign assets look and feel

New campaign assets look and feel

Train station print specifications and final concepting round

Train station print specifications and final concepting round

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Pepsi Max - Mango launch video

Motion video storyboarding

Motion video storyboarding

Digital out of home - Motion design examples